Friday, 30 September 2011

Alphabet Soup Research "Expand"



 Pre Fab Type

When it comes to designing a typeface to express a word then there are 2 main ways that typeface can portrait the meaning. Either by the shape of the letter itself or the material suggestion of the letter. This typeface for example could represent the word "Expand" by both these ways, The 3D shape of each letter as well as the material suggestion of building which could also suggest the idea of expansion.

Blob

"Blob" by Superfried is a really nice font that also quite easily could represent the word "expand". The simplicity of the shapes along with the well crafted letters form unique shapes and prove just a generic block colour outline of a letter can still portrait the letters meaning.

Expanded





Liquid Type in motion

This type by Rusian Khasanov is a interesting concept of moving type, the type starts with a hand drawn style slowly expanding to the stage of dissolving .



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